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Social Media Executive

Huda BeautyDubai, United Arab EmiratesPosted Jan 28
via Workable

Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world's fastest-growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!

Summary: We are seeking a highly creative, proactive, and trend-savvy Social Media Executive with content creation skills to support with the managing of multiple social media pages. You will manage day-to-day social platforms, create engaging multimedia content, and play a key role in shaping the founder’s personal and brand narrative online.

 

Essential Duties and Responsibilities:

Social Media Management

  • Own daily posting, scheduling, and platform optimization across social media platforms
  • Maintain a consistent brand voice that reflects the founder’s aesthetic, values, and personality.
  • Develop monthly and weekly content calendars
  • Monitor trends, platform updates, and competitor activity to keep content fresh, relevant, and forward-thinking.
  • Manage community engagement, including DMs, comments, and creator interactions to grow loyalty and visibility.

 

Content Creation

  • Share new ideas weekly of content that we can create/ shoot
  • Support with the production of content for the pages
  • Write compelling captions, scripts, hooks, and storytelling elements optimized for each platform
  • Ability to edit photos with strong attention to detail, pacing, and platform best practices

 

Strategy & Growth

  • Support with developing a strategy for each platform
  • Maintain alignment between the founder’s personal brand and the broader beauty brand
  • 2–4+ years experience in social media, digital content, or influencer management
  • Deep understanding of TikTok, Instagram, YouTube, and platform-specific engagement strategies.
  • Good skills with content creation tools
  • Excellent copywriting and communication skills.
  • Ability to self-manage, multitask, and thrive in a fast-paced, founder-led environment.
  • Some experience with filming BTS style content
  • A proactive mindset with an eye for “capture-the-moment” opportunities.
  • Comfortable working on-site with the founder as needed (events, shoots, travel, etc.).
  • Excellent attention to detail & highly organized
  • A natural storyteller
  • Premium Medical/Dental/Vision coverage for employee plus dependents
  • Employee discounts on all Huda Beauty products
  • Monthly coaching sessions with our in-house Success Coach
  • Quarterly product gifting

Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.

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