Sales & Marketing Coordinator

Infopro Digital, the B2B group specialising in information and technology, is currently looking for a Sales & Marketing Coordinator to join our team on a permanent basis in Australia, supporting the launch and growth of the Australian edition of UKREiiF based in Sydney.

Infopro Digital is a global organisation with 4,000 employees of 79 nationalities based in 26 countries, and a turnover of €630 million.

This role will play a critical part in establishing and growing the Australian business, supporting the launch of the Australian edition of UKREiiF.

Working across marketing, business development, partnerships and event delivery, the Sales & Marketing Coordinator will be responsible for building market intelligence, developing target databases, supporting outreach campaigns and creating the foundations for commercial growth.

This is an exciting opportunity for someone who wants exposure across the full lifecycle of a major B2B event - from market research and audience development through to sales, marketing campaigns and event delivery.

The successful candidate will work closely with the Head of Events – Australia and UK marketing and commercial teams.

This role is suited to someone who thrives on building something new. As an early member of the Australian team, you will have the opportunity to make a genuine impact, work closely with senior leaders and help shape the future of the business.

Key Responsibilities

Market Research & Business Intelligence

• Research and map the Australian property, infrastructure and investment ecosystem including:
• Government departments
• Local councils
• Property developers
• Investors and funds
• Infrastructure organisations
• Industry associations
• Professional service providers
• Community and economic development organisations
• Build and maintain accurate prospect databases and CRM records.
• Monitor industry activity including:
• Competitor events
• Industry announcements
• Market trends
• Potential speakers
• Strategic partnership opportunities
• Provide insights to support event strategy, marketing campaigns and sales priorities.

Sales & Partnership Support

• Support the development of sponsorship, partnership and exhibitor pipelines.
• Research and identify key decision-makers within target organisations.
• Execute targeted outreach campaigns via email, LinkedIn and other channels.
• Manage follow-up activity and maintain accurate records within CRM.
• Support preparation of sales materials, proposals and partnership communications.
• Identify opportunities for meetings and introductions.

Marketing Support

• Support the execution of marketing campaigns including:
• Email campaigns
• Database segmentation
• Content distribution
• Social media support
• Event communications
• Assist with website updates, campaign reporting and marketing administration.
• Support speaker and delegate acquisition campaigns.
• Assist with creation of market-facing collateral.

Event & Content Support

• Support the development of the conference programme through:
• Speaker research
• Industry mapping
• Advisory board research
• Stakeholder engagement
• Attend relevant industry events to represent the brand and build relationships.

Essential

• 1–3 years’ experience in marketing, sales support, business development, research or events.
• Strong research and analytical skills.
• Excellent written communication skills.
• Ability to build relationships professionally via email, phone and LinkedIn.
• Highly organised with strong attention to detail.
• Comfortable managing databases and CRM systems.
• Interest in property, infrastructure, investment, government or events.

Desirable

• Experience within B2B events, media, property, professional services or membership organisations.
• Experience with CRM platforms (HubSpot preferable).
• Experience supporting sales and marketing campaigns or lead generation.
• Existing understanding of the Australian property/infrastructure ecosystem.

Personal Attributes

• A self-starter
• Adaptable and flexible
• Resilient and solutions-focussed
• Curious and eager to learn
• Highly organised and reliable
• Confident and relationship-orientated
• A positive team player with a sense of humour

What Success Looks Like

Within first 6 months

• Build a high-quality Australian industry database of target organisations and contacts.
• Develop accurate CRM records and market intelligence.
• Generate qualified leads for sponsorship, partnerships and delegate acquisition.
• Establish relationships with priority organisations.
• Support marketing campaigns that contribute to audience growth.

Within 12 months

• Independently manage outreach campaigns.
• Identify new partnership opportunities.
• Provide market insights that influence event strategy.
• Progress towards a specialist role within sales, marketing, content or partnerships.

We know great people make great companies.

As part of the Infopro Digital group we are defined by people and passion, and powered by knowledge and innovation. Everything we do is centred on trust, integrity and respect. Our collaborative approach drives creativity across our markets and our focus on giving teams ownership allows us to build an entrepreneurial culture where our people and brands can thrive and grow.

• 20 days paid annual leave (accruable)
• Eight weeks accrued long service leave available after 10 years of continuous service – in addition to annual leave
• Approximately 10 paid public holidays
• 10 days annual Sick or Carers days (accruable)
• Global company offering endless options for growth and Professional development
• Competitive Remuneration
• Hybrid Working Model

Learn More About Us

Infopro Digital is a B2B group specializing in information and technology. The group is present in 26 countries and employs over 4,000 people. Its innovative solutions are aimed at professional communities in 5 key economic sectors: construction & public sector, automotive, risk & insurance, industry and retail.

Thanks to the group’s sectorial expertise, Infopro Digital covers all the needs of professionals. Its solutions enable decision-makers to make informed decisions and companies to sustainably develop their commercial activity and performance. 

Equal Opportunities

We provide equal opportunities to employees and job applicants and do not discriminate, either directly or indirectly, on the basis of any protected characteristic or any other characteristic or activity protected by law.

To comply fully with equal opportunities legislation, we monitor all job applications. Applicants are therefore asked to complete equal opportunities questions as part of the application process. This information is collected anonymously, stored securely, and used solely for monitoring purposes. There is no obligation to provide this information, and all applicants will be treated equally whether or not they choose to do so. customers make informed decisions and companies develop their business and sustainable performance.