E-Commerce Manager
Job Summary
We are looking for an experienced and results-driven E-Commerce Manager to oversee and grow our online sales channels. The role will be responsible for managing e-commerce platforms, developing digital sales strategies, optimizing the customer journey, and driving revenue and profitability.
The ideal candidate should have strong knowledge of e-commerce operations, digital marketing, marketplace management, website merchandising, analytics, and customer experience.
Key Responsibilities
- Develop and execute the overall e-commerce strategy to achieve sales and profitability targets.
- Manage day-to-day operations of the company’s e-commerce website and online marketplaces.
- Maintain product listings, descriptions, pricing, images, inventory, promotions, and product categorization.
- Monitor website performance, conversion rates, traffic, average order value, and other key KPIs.
- Plan and execute online promotions, campaigns, seasonal offers, and product launches.
- Work closely with marketing teams to coordinate SEO, paid advertising, social media, email marketing, and other digital campaigns.
- Optimize website navigation, product pages, checkout process, and overall customer experience.
- Analyze sales and customer data to identify trends, opportunities, and areas for improvement.
- Manage marketplace accounts and ensure compliance with marketplace policies and requirements.
- Coordinate with inventory, warehouse, logistics, and customer service teams to ensure smooth order fulfillment.
- Monitor stock availability and work with relevant teams to minimize out-of-stock situations.
- Track competitors, market trends, pricing, and promotional activities.
- Prepare regular e-commerce performance reports and provide actionable recommendations to management.
- Manage relationships with technology providers, agencies, marketplaces, and other external partners.
- Identify and implement new tools, technologies, and processes to improve e-commerce performance.
- Ensure online content, pricing, promotions, and brand presentation are accurate and consistent.
- Manage the e-commerce budget and monitor return on investment (ROI).
Key Performance Indicators (KPIs)
- Online sales revenue and growth
- Gross margin and profitability
- Website conversion rate
- Average order value (AOV)
- Customer acquisition cost (CAC)
- Return on advertising spend (ROAS)
- Website traffic and engagement
- Cart abandonment rate
- Customer retention and repeat purchase rate
- Marketplace performance
- Order fulfillment and cancellation rates
Qualifications & Experience
- Bachelor’s degree in Business, Marketing, E-Commerce, Digital Marketing, or a related field.
- 3–5+ years of experience in e-commerce, digital retail, or online marketplace management.
- Experience managing an e-commerce website and/or major online marketplaces.
- Strong understanding of digital marketing, SEO, paid advertising, CRM, and online merchandising.
- Experience with e-commerce platforms such as Shopify, Magento, WooCommerce, or similar systems is preferred.
- Strong analytical and problem-solving skills.
- Proficiency with Google Analytics and reporting/BI tools.
- Excellent communication, organizational, and project management skills.
- Strong commercial awareness and understanding of online customer behavior.
- Ability to manage multiple projects and work effectively with cross-functional teams.
Preferred Skills
- E-commerce platform management
- Marketplace management
- Digital marketing
- SEO/SEM
- Website merchandising
- Google Analytics
- CRM and email marketing
- Conversion Rate Optimization (CRO)
- Data analysis and reporting
- Inventory and order management
- Budget and P&L management
- Strong leadership and team-management skills
As per UAE law
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