
AI-Focused Video Editor for DTC Brands - EU Applicants
About Us
We're a company running 7–8 figure DTC brand portfolios operating across the US, Malaysia, and the Philippines. Our growth runs through paid social - Meta and TikTok at a serious scale, which means video is at the center of everything we do. We produce a high volume of UGC-style and direct-response ad creative, and we need editors who can keep up without the output quality slipping.
This isn't a passion project or a content agency. The videos we edit run as paid ads, and the numbers tell us immediately what's working and what isn't. If you're the kind of editor who gets better with every round of feedback and wants to understand why something performs, not just how it looks, this is the environment for you.
We operate across multiple brands and categories, which means if needed, our editors must have the ability to switch between brand voices and audience types without losing quality or pace.
The Role
As an AI-Focused Video Editor, you'll be responsible for creating and editing AI-assisted video content primarily for paid social advertising. This includes AI-generated visuals, AI UGC-style creatives, product-focused videos, direct-response ads, and variations of existing winning concepts across Meta and TikTok.
You'll work closely with Creative Strategists, Video Editors, and the wider creative team to turn concepts and briefs into platform-ready ad creatives. You'll be expected to actively use and experiment with AI video generation and editing tools to create more creative variations, improve turnaround time, and expand what can be produced from a single concept.
This is a high-output and high-feedback role. Your work will be reviewed not only on visual quality but also on how effectively it supports creative testing and campaign performance.
What You'll Be Doing
AI Video Creation & Editing
- Create AI-generated and AI-assisted video creatives for paid social advertising across Meta and TikTok
- Generate AI visuals, scenes, product shots, characters, avatars, and UGC-style content based on creative briefs and campaign requirements
- Transform creative concepts and scripts into AI-generated video assets while maintaining consistency with the intended brand, audience, and offer
- Combine AI-generated footage with traditional editing techniques to create polished, high-performing advertisements
- Edit AI-generated and traditional footage into UGC-style, direct-response, and product-focused video ads
- Create multiple versions of the same concept efficiently, including hook variations, visual variations, CTAs, and different creative angles
- Produce fast-paced edits with strong visual changes, pacing, captions, text overlays, sound design, music, and motion graphics where needed
- Ensure AI-generated content feels natural, engaging, and platform-native rather than obviously artificial or repetitive
- Continuously experiment with new AI video tools and workflows that can improve creative quality, speed, and production capacity
Creative Testing & Iteration
- Work from creative briefs, scripts, winning ad references, and performance insights provided by Creative Strategists
- Translate creative concepts into multiple AI-generated visual approaches for testing
- Produce variations of winning concepts without simply duplicating existing ads
- Apply feedback quickly and accurately to improve creative output
- Repurpose high-performing concepts into new formats, angles, audiences, or visual styles
- Identify opportunities where AI can help produce stronger or more scalable creative variations
- Understand the relationship between editing, visual storytelling, hook structure, attention retention, and ad performance
Workflow & Collaboration
- Receive and interpret creative briefs, asking relevant questions upfront when clarification is needed
- Work closely with Creative Strategists and other members of the creative team to ensure visuals align with the intended concept and marketing angle
- Submit first cuts and AI-generated assets within agreed timelines
- Respond quickly and accurately to revision notes
- Keep project files, prompts, source materials, generated assets, and exports organized according to team SOPs
- Stay updated on emerging AI video tools, trends, and capabilities and share useful discoveries with the team
- Support high-volume creative production across multiple brands and markets
What We're Looking For
- Proven experience creating or editing short-form video ads for paid social, UGC, DTC, direct-response, or performance marketing
- Hands-on experience with AI video generation and creative tools
- Strong portfolio showcasing video editing skills and AI-generated or AI-assisted work
- Proficiency in Premiere Pro, CapCut, or similar professional video editing tools
- Strong understanding of hooks, pacing, attention retention, CTA placement, and Meta/TikTok video formats
- Ability to turn creative briefs and scripts into engaging, high-performing video ads
- Experience creating multiple creative variations efficiently for testing
- Ability to combine AI-generated assets with traditional editing while maintaining high-quality output
- Able to work independently, manage multiple projects, meet deadlines, and respond well to feedback
Strong Advantages
- Experience creating AI UGC-style content
- Experience with AI video tools such as Sora, Higgsfield, Arcads, InfiniteTalk, or similar platforms
- Familiarity with AI creative tools such as ElevenLabs, Leonardo.ai, Freepik, and ChatGPT
- Experience editing DTC, e-commerce, beauty, wellness, lifestyle, or consumer product ads
- Strong understanding of direct-response advertising and performance marketing
Instant No's
- No hands-on experience creating practical AI-assisted video content
- No portfolio demonstrating relevant short-form, paid social, UGC, or performance-focused work
- Relies entirely on AI tools without strong editing, pacing, and storytelling skills
- Unable to work independently or handle a high volume of creative output
- Unwilling to experiment with new tools or apply feedback and revisions
Compensation & Benefits
- Competitive monthly rate (contractor) based on experience, AI tool proficiency, and portfolio quality
- Fully remote with a flexible setup
- Clear growth path within the Creative and AI production function
- Learning and development budget
- Access to winning ad references and performance-focused creative feedback
- Opportunity to experiment with and work with emerging AI creative technologies
- Exposure to high-volume, multi-market DTC creative production across the US, Malaysia, and the Philippines
- Weekly performance reviews and structured feedback with the Creative team
📌 We produce a lot of content and we move fast. If you thrive in a structured creative environment where your work gets tested against real numbers and you want to get genuinely better at your craft this is a strong place to be.
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