Founding Marketer (m/f/x)
xHeron is building the Service-as-Software company for short-term rental operators. We own the outcome, the responsibility, and the industry standards. Traditionally, operators had two options: build and manage an internal 24/7 operation or hand over the business to a full-service property manager. We take on the operating scope directly, serving the most critical part of any hospitality business at scale: Guest Operations.
We bootstrapped to high six figures ARR in 18 months, across 500+ units, and have just closed our Pre-Seed. We're setting out to define the new standard for how short-term rental operators run their business.
Tasks
The Role
You'll be xHeron's first content and brand hire, working directly with both Founders. Your mission: be the creative genius behind xHeron and build the scalable content engine.
This isn't a role where you inherit a content calendar. You'll come up with your own creative schedule, shoot and edit your own creatives, publish, and iterate fast on what actually works, mixing founder-led content with content that's entirely your own. You'll be critical to xHeron's brand and market presence.
There's no ceiling on this. Prove the motion, and you decide what's next: Head of Content, Head of Brand, Head of Growth. Where you are in 12 months is up to you.
What You'll Own
- Creative direction & production: Own the full creative process across formats (video, written, social), from concept through production and posting, across founder-led and original content.
- Content engine & systems: Build your own publishing cadence, tools, and workflow, one that's scalable enough to run beyond DACH.
- Performance & iteration: Track what's actually landing, kill what doesn't work, and double down on what does.
Requirements
What Makes You a Great Fit
- You're entrepreneurial: you operate like a founder, figuring things out and creating your own path.
- You have real creative range: you can write a hook that stops the scroll, shoot and edit a video, and design a graphic, without waiting on someone else to do it for you.
- You've grown an audience or a brand's organic presence before, yours, a founder's, or a company's, and can show the receipts.
- You have taste and humour: you know what's boring, what's good, and what will actually travel.
- You're a native German speaker.
You May Not Be a Great Fit If
- You want a content calendar and strategy handed to you rather than building them.
- You only want the "strategic" parts and skip the actual writing and editing.
- You've never grown an audience or a content channel from scratch.
- You're not interested in transitioning into a leadership role.
- You're looking for a defined 9-to-5.
Benefits
Why Join xHeron
- Real ownership: you're not running someone else's process, you're building the content engine.
- Direct founder access: you'll work shoulder-to-shoulder with both Founders, with visibility into the entire business.
- We invest in our own: we'd rather promote you into that leadership role than hire someone more senior over you later.
- Upside: VSOP alongside salary; you're building this with us.
Our Process
- Intro call (30 min): a conversation with Cedric about your background, what you've created, and why this role.
- Take-home case study: a short creative brief that mirrors the kind of work you'd actually be making here.
- Case study interview (1 hour): you walk us through your thinking, not just the final output.
- Culture fit (30 min): meet both Founders and make sure it's a fit both ways.
Find more English Speaking Jobs in Germany on Arbeitnow
Skills
- Marketing and Communication
Similar roles
Schichtleiter:in
Fleischer Winkler E.K.·Berlin, Germany
SHIFT LEADER (m/f/d) BUYA & REI · Berlin-Kreuzberg Japanese soul. Kreuzberg energy. Your next move. Homemade ramen at BUYA. Japanese sharing plates, cocktails and sake at REI. Two spots with their own personality, right in the heart of Kreuzberg — and we’re looking for a Shift Leader who can keep service running smoothly and make people feel welcome. TASKS Your…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
Senior Backend Engineer (Python & TypeScript, Microservices & Data Pipelines)
EquiMatch GmbH·Berlin, Germany
EquiMatch is an AI-powered M&A origination platform connecting private equity firms, search funds, corporate development teams, and M&A advisors with acquisition targets. Behind the product is a data-heavy platform: web crawlers, LLM-driven company analyzers, scoring pipelines, a unified mailbox service, and CRM integrations — orchestrated across dozens of Python and Node.js microservices. We’re looking for a Senior Backend Engineer who…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
Influencer Marketing Manager (m/w/d)
MORE MONEY MORE LOVE·Düsseldorf, Germany
MORE MONEY MORE LOVE ist eine schnell wachsende Streetwear- und Fashion-Brand aus Düsseldorf. Influencer, Athletes, Artists, Footballer, Stylists und relevante Persönlichkeiten aus Fashion & Culture sollen zukünftig eine noch größere Rolle beim Aufbau unserer Brand spielen. Dafür suchen wir keinen klassischen Social Media Manager, sondern jemanden, der Influencer Marketing als eigenen Wachstumskanal versteht, Verantwortung übernimmt und diesen Bereich gemeinsam mit…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
Odoo & Prozessdigitalisierung (m/w/d)
KODRA GmbH & Co. KG·Stuttgart, Germany
KODRA GmbH & Co. KG ist ein deutscher Hersteller von Hygienesystemen für Krankenhäuser und Pflegeeinrichtungen und Erfinder des Steckbeckenspülers. Seit über 90 Jahren entwickeln und produzieren wir thermische Desinfektionslösungen „Made in Germany“ – von Standalone-Geräten bis zu modularen Systemen für komplette Schmutzarbeitsräume. Heute befinden wir uns in einer aktiven Transformationsphase: Wir modernisieren Prozesse, digitalisieren unsere Organisation und bauen Vertrieb, Service…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
Embedded Softwareentwickler C++ (m/w/d)
citema systems GmbH·Munich, Germany
Driving Digital Technologies. Den digitalen Wandel begleiten und aktiv mitgestalten – unsere Mission bei citema. Mit unseren innovativen Ansätzen beraten und unterstützen wir unsere Kunden in den Technologiefeldern Cyber Security, KI und Blockchain. Ebenso gehört die Umsetzung system- und sicherheitsrelevanter Softwareprojekte zu unserem Portfolio. So verbinden wir die neuen Technologien mit der klassischen Softwarewelt. Bei uns wird ein professionelles, kollegiales…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
ERP Manager Microsoft Dynamics NAV/ Business Central (m/w/d)
Heilpflanzenwohl GmbH·Berlin, Germany
Gestalte mit uns die nächste Generation unserer ERP-Landschaft. HeilpflanzenWohl entwickelt und vertreibt OTC-Arzneimittel und Nahrungsergänzungsmittel und ist Teil der international aufgestellten HPW-Gruppe. Von unserem Standort in Berlin aus treiben wir das Wachstum unserer Marken und die Weiterentwicklung unserer Prozesse und Systeme voran. Ein zentraler Baustein dabei ist unsere ERP-Landschaft: Aktuell arbeiten wir mit Microsoft Dynamics NAV 2017 – für 2027…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
Initiativbewerbung / Unsolicited Application (f/m/d)
Coduct Solutions GmbH·Kamp-Lintfort, Germany
Wir sind die Coduct Solutions GmbH, ein Tech-Consulting-Unternehmen mit Standorten in Deutschland (Nordrhein-Westfalen und Berlin). Gemeinsam mit unserer Tochtergesellschaft in Vietnam entwickelt unsere Gruppe maßgeschneiderte Software- und KI-Lösungen. Du arbeitest in vielfältigen internationalen Teams an internen und externen Projekten, die ein breites Spektrum an Themen und Technologien abdecken. AUFGABEN Du findest Coduct super spannend, aber die passende Stelle für dich…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
(Junior) Grafikdesigner E-Commerce (m/w/d)
RM COMMERCE GmbH·Düsseldorf, Germany
Unter der Marke MAMEIDO designen und vertreiben wir Lifestyle-Produkte aus den Kategorien Drink & Food to-go sowie Home. Wir glauben an die Schönheit des Alltäglichen – an Produkte, die man gern in die Hand nimmt und gern stehen lässt. Für die meisten unserer Kundinnen ist das Produktbild die einzige Begegnung mit dem Produkt, bevor sie es kaufen. Entsprechend viel hängt…
- On-site
- Full-time
- Blue Card — tied; settle 21–33mo
